Advertise to prospective college students and families. Focus on the best strategy and get closer to your audience.

The most successful and affordable targeted advertising solutions from the industry experts.

 

Contact UsPricing
"

emails sent this month

Reach college students on any campus in the country utilizing advanced mobile advertising tactics that generate real leads and conversions.

You need a marketing strategy that’s affordable and a partner that’s invested in your success year after year. 

That’s where we come in.

Hundreds of companies trust us to deliver multi-channel marketing strategies that generate results.

Advertise to prospective residents no matter where they live, study, and play. With advanced capabilities in digital, email, social, location media, out-of-home (OOH), and print advertising, we have a solution for you.

 

Strategy

Strategic Marketing Plan

At College Marketing Group, we create holistic, one-of-a-kind campaigns for brands, advertisers, universities, and more to reach college students and their parents.

Creative

Creative Services

CMG’s team of copywriters and designers develop targeted messaging and attention-grabbing design for any customer lacking the necessary resources.

Social Marketing

Social Media Marketing

Using Facebook, Instagram, TikTok, and YouTube to engage and connect with college students.

Mobile Ads

Programmatic Advertising

Engage with students online. Digital marketing is the thread that ties your college marketing strategy together. We offers a wide variety of services that can help your business increase brand awareness, drive traffic and convert leads.

 

Geofencing

Location Media

Build Experiences. Become Unforgettable. Allow our team to bring your brand to life by connecting you face-to-face with college students — On-campus advertising, college brand ambassadors/street teams, event activation in urban areas, street promotion, and experiential guerilla marketing.

Email

Email Marketing

One of the most effective digital marketing tools. It takes some knowledge and trial and error to create a winning email campaign, but once you do, you’ll wonder why you didn’t start sooner.

Explore CMG’s offerings to see what is possible.

The Intro

Campus Geofence
$499/month
  • Geofence targeting up to 50k impressions. Virtual fences around key campus locations increase the likelihood of your ads being served to the right audience.
Sign Up

CMG Elite

Geofence, Retargets, and Social Ads
$1,875/month
  • This graduated package allows your message to stay present and engage with the traffic that doesn’t convert on the first visit. Be active on Snapchat and/or TikTok where your audience spends the most time.
Sign Up
Marketing Master Student

Marketing Master

Student Focused

Programmatic, Social Ads, and Email Marketing

$2,849/month

This elevated package offering also incorporates a student email campaign. This hyper-targeted approach focuses on scaling well-performing campaigns bringing even more results. Our database of current student email addresses is updated at least every 30 days.

SIGN UP
Marketing Master Parent

Marketing Master

Parent Focused

Email Marketing and Programmatic

$2,899/month

We average approximately a 20% open rate (this can fluctuate depending on the campaign, the subject lines, etc.). We average between 1.5% and 2.0% CTR. Both are above the industry standard. We also retarget anyone who opens the email with digital display advertising. This is a great way to reinforce the message to those who expressed interest. These ads are served on mobile and desktop across thousands of websites and apps,
and we serve multiple impressions to those who opened the email.

SIGN UP

Student Housing Packages

Student Base

8 month package
$5,300/month
  • Display Banner Ads
  • Social Retargeting Ads
  • Social Media Ads
  • 2 Email Sends
Sign Up

Student Advanced

8 month package
$6,500/month
  • Display Banner Ads
  • Social Retargeting Ads
  • Social Media Ads
  • Geofencing (Banner)
  • 2 Email Sends
  • Listing Grabber
Sign Up

Multi-Family Housing Packages

Student Base

12 month package
$4,600/month
  • Display Banner Ads
  • Social Retargeting Ads
  • Social Media Ads
  • 2 Email Sends
Sign Up

Student Advanced

12 month package
$6,500/month
  • Display Banner Ads
  • Social Retargeting Ads
  • Social Media Ads
  • Geofencing (Banner)
  • 2 Email Sends
  • Listing Grabber
Sign Up

Additional Offerings

Social Media Mastery

Execute dynamic ad campaigns across social media platforms, seamlessly merging professionalism with the flair of fun.

PPC Precision

Implement targeted pay-per-click campaigns that bring both strategic precision and a dash of excitement to your marketing endeavors.

SEO Excellence

Elevate your online presence with SEO strategies that perfectly balance professional appeal and captivating charm.

CTV Engagement

Engage audiences through captivating CTV video ads, combining professionalism with the power to leave a lasting impact.

Listing Wizardry

Deploy listing management that’s meticulous and injected with a charm that sets you apart.

Email Enchantment

Enchant your leads with meticulously crafted email campaigns, blending professionalism and a dash of delightful allure.

Creative Brilliance

Infuse your brand with creative designs that captivate while upholding professionalism, ensuring your visual identity shines.

Influencer Collaboration

Collaborate with influencers to bring excitement to your brand while maintaining professionalism.

Strategic Brilliance

Seek strategic consultants to infuse your plans with professional insights, ensuring your marketing is as effective as enjoyable.

Brand Ambassadors

Harness the influence of brand ambassadors to amplify your presence and spark genuine interest professionally

Location Intelligence

Employ location-based strategies with finesse, capturing attention and ensuring your marketing retains its professional edge.

OOH Impact

Utilize out-of-home advertising to create a professional impact that resonates with audiences wherever they go.

Experiential Excellence

Craft experiential marketing initiatives that professionally showcase your properties while creating a fun and memorable experience
Get A Quote

We help businesses reach the college audience every step of the way.

Marketing Timeline

The Right Choice

“Since 2018, RISE Real Estate has turned to the team at CMG to execute digital marketing campaigns that deliver results. Through the effective use of email marketing we’ve promoted student housing property tours and special leasing opportunities to target audiences. The team at CMG is professional, responsive, and results oriented!”

Fania Braaf

Marketing Manager
Rise: A Real Estate Company

Rise Logo